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Jun. 21, 2007
CyberLink Wins Award for “Best International E-Commerce Strategy” at 2007 ICE Awards

Taipei, Taiwan----June 20, 2007]---- CyberLink Corp. (5203.TW) a world leader in digital home solutions, has won the Best International E-Commerce Strategy award at the 2007 ICE Awards held in Palm Springs, California. Global e-commerce solutions provider Digital River hosted the event, with other winners including online retailers and leading developers of consumer software.

The award recognizes CyberLink for its exceptional e-commerce performance, achieved through careful implementation of an online strategy, with key developments in the following areas:

  • Expansion of the CyberLink website from English and Traditional Chinese into French, German, Italian, Japanese, Korean, Simplified Chinese, and Spanish. The new website provides regularly updated product information and a consistent experience during product purchase. Each language website has seen a dramatic increase in page views and unique visitors.

  • Direct mailings to English, German, Chinese, and Japanese users, offering customized messaging for all groups of users. Direct mailing emails list precisely the new benefits that each group can enjoy.

  • Implementation of a convenient and easy-to-use upgrade mechanism for CyberLink software. The point-of-use mechanism provides clear information about specific feature enhancements and upgrades, highlighting the benefits of more advanced features while providing links for immediate purchase.

 

Said Alice H. Chang, CEO of CyberLink: “The Internet represents an extremely important channel for our retail business, enabling us to deliver our latest products, inform our customers, and provide support quickly and efficiently. We’re honored to be recognized for the achievements we’ve made in providing a multi-lingual web site of international quality.”

 

About CyberLink
CyberLink Corp is the leader and pioneer in enabling digital multimedia on PCs and CEs. Backed by a group of high-caliber software engineers, CyberLink owns its core codec and a number of patented technologies. Today, CyberLink has built a solid reputation for delivering high-quality, interoperable, and fast time-to-market solutions that keep our OEM partners on the leading edge. Our business partners include leaders in the PC industry: drive manufacturers, graphics-card makers, and top-5 desktop and notebook brands. CyberLink Software Solutions include: complete applications for Blu-ray Discs and HD DVDs, Digital Home entertainment, Mobile TV and eHRD solutions. With customers spanning from multi-national corporations to small/medium-sized businesses, and from power users to home users, CyberLink has enjoyed rapid and consistent growth leading to a record breaking IPO in 2000 on the Taiwan Over The Counter Exchange (OTC: 5203). CyberLink is listed on the Taiwan Stock Exchange (ticker symbol: 5203.TW). CyberLink's worldwide headquarters is in Taipei. To keep up with market demands, CyberLink has operations in North America, Europe and the Asia Pacific region, including Japan. For more information, please visit CyberLink's website at http://www.cyberlink.com

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Press Contacts:
Corporate: Renee Chen or Manal Ma at press@gocyberlink.com or by phone at: +886-2-8667-1298, ext. 301 or 303 for more details.
Germany: Dunja Helene Derenk at dh.derenk@konzept-pr.de or by phone + 49-821-34300-21.

All companies and product names mentioned herein are for identification
purposes only and are the sole property of their respective owners.


Copyright © 2007 CyberLink Corp. All rights reserved.