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May. 11, 2016
CyberLink Will Make You Want to Edit and Share Your Action Videos

PowerDirector and new ActionDirector remove barriers to action video editing

Taipei, TaiwanMay 11, 2016 CyberLink Corp. (5203.TW), today revealed the results of a survey about video capture and action camera usage among US consumers. The survey revealed surprising findings about the popularity of video capture and more specifically the creative ways people are using their action cams today. However, it is most surprising and unfortunate that most action footage is either never edited or simply deleted. The reasons behind this statistic are the same reasons driving the action-oriented innovations in PowerDirector and ActionDirector, a new video editing product by CyberLink tailored specifically for action cam footage.

“People have quickly adopted action cams as convenient devices to record not only moments of action, but also practically any life event from parties to tracking what pets get up to when home alone,” said Dr. Jau Huang, Chairman and CEO of CyberLink. “With PowerDirector and ActionDirector, our focus has been to design premium software that makes it swift and effortless for people to take their captured footage and turn it into stunning videos that they’re proud to share.”

To summarize the key finding from the survey, which was conducted with the help of international market research firm YouGov, CyberLink developed an infographic detailing the findings.

Key Features of ActionDirector

PowerDirector 14
  • Flexible Video Editing Modes— Create videos instantly using Easy Editor mode, or take full control via the timeline interface in the Full Feature Editor
  • 500+ Effects & Templates —Classic pro-quality built-in effects and templates combine with new hyper-realistic animations and alpha transitions to deliver an expert touch to videos
  • Fully Customizable Design Tools — Design unique transitions, title effects and disc menus with CyberLink’s customizable Title Designer, PiP Designer, Transition Designer, Particle Designer, Menu Designer and Theme Designer
  • Fastest Video Editing—TrueVelocity™ 5 is a 64-bit video rendering powerhouse that reduces latency and improves overall system efficiency for smooth, fast handling of HD footage
  • Action Camera Center—Brings together all the ultra—powered features action enthusiasts need to create high impact videos; stabilize shaky video, correct color and distortion issues, apply slow motion effects, and more
  • Precision Motion Tracking—Simplified motion tracking that enables easy tracking and enhancement of objects and people in video footage
  • Stunning Highlights— Turn raw files into action-packed highlight reels of excitement, ready to share
      • Edit incredible 4K movies that can be enjoyed on a big screen TV
      • Experience super-fluid slow motion with video taken at up to 240fps
  • Quick Cuts— No complex tools. No tedious file converting.
      • Themed templates create impressive, professional-looking movies almost instantly via simple drag and drop
      • Storyboard mode speeds up movie making enabling video effects and the sequence of scenes to be viewed at a glance
  • Easy Editing— ActionDirector doesn't require any expertise, or even background in video editing, in order to create amazing action movies
      • Correct fish eye distortion, color and lighting problems, and shaky video at the click of a button
      • Apply special effects like freeze frames, slow motion, and zooms, through to extreme transitions

Product Availability
PowerDirector and ActionDirector are available today from the CyberLink Store in English, French, German, Italian, Spanish, Chinese (Simplified and Traditional), Japanese and Korean.

About CyberLink
CyberLink (5203.TW) is a world leader in multimedia software design. Since 1996, CyberLink has transformed how people enjoy and create media on PCs, mobile devices and in the Cloud. The company’s award-winning products are sold to all major PC manufacturers as well as millions of customers worldwide. Headquartered in Taipei, Taiwan, CyberLink also runs regional operations through offices in the US, Japan, Europe and Asia-Pacific territories. Further information about CyberLink can be found at cyberlink.com.

Research Methodology
Total sample size was 1173 adults. Fieldwork was undertaken between 5th - 8th February 2016. The survey was carried out online. The figures have been weighted and are representative of all US adults (aged 18+).


Press Contacts:

Corporate: Chloe Wu at press@cyberlink.com or by phone at: +886-2-8667-1298, ext. 1124
CyberLink Japan: Hiroyuki Imazawa at contact_pr_jpn@cyberlink.com or by phone at: +81-3-5875-6650
CyberLink USA: Allie Tedone at contact_pr@cyberlink.com or by phone at +1 (646) 571-0120
Germany: Volker Maxisch at contact_pr_deu@cyberlink.com or by phone: +31-43-306-0797
France: Laëtitia D’Urso at contact_pr_fr@cyberlink.com or by phone:+33-(0)1 79 30 90 39
United Kingdom: Volker Maxisch at contact_pr_uk@cyberlink.com or by phone: +31-43-306-0797

All companies and product names mentioned herein are for identification purposes only and are the sole property of their respective owners. Copyright © 2016 CyberLink Corp. All rights reserved.