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How to Create Facebook Video Ads

Use template filters

Whether you're a small business owner or an entrepreneur, take a look at this step-by-step guide to customize a Facebook ad template to get your marketing efforts off the ground:

Step 1: Click the "Template Filter" icon located below the search bar to the left as pictured to open the template filter options. From there, select the "Facebook" category.

If you are focusing on a specific topic or style, such as event advertising, choose the "Event" option and then click the "Apply" button to confirm your selection.

Use template filters

Step 2: Browse through the available templates and select the one that suits your Facebook ad. For a more precise search, you can enter keywords in the search bar, such as "Festival" to quickly locate the desired templates.

Use the search bar to find the desired Facebook ad template

Step 3: Swap out videos effortlessly by dragging and dropping them from your media library. Also, click on the text, overlay, or logo to make direct edits or upload your logo.

Customize your Facebook ad

If you're short on time to create image or video materials, no worries. You can select from our vast collection of millions of premium stock videos, images and background music tracks from Getty Images and Meta Sound Collection. Just head to the left panels to explore your options.

Stock Media by Getty Images

Step 4: Review all the editing options on the menu, and when happy with all your edits, click the “Export & Share” button to produce your final Facebook ad!

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