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7 Best Graphic Makers for Social Media in 2022 [Windows, Mac]

Last Updated on Aug. 26, 2022 – by David Morgan
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7 Best Graphic Makers for Social Media

You can’t deny that people gravitate towards brands and content creators with impressive social media posts and visual content, but not everyone has a graphic design degree with the design skills to match. And we know the truth is that it’s not always easy coming up with beautiful visual content and eye-catching online graphics.

You’re in luck! Multiple graphic maker programs and applications will make your job of creating great visual content in your social media channels that much easier. When you have access to the right resources with access to thousands of templates or easy-to-use editing and design tools, the stress will be greatly reduced. Below we will cover the 7 Best Graphic Makers to help your social media channels succeed.


Top 3 Graphic Makers for Social Media Templates Snapshot

PowerDirector 365 Business Logo

1. PowerDirector 365 Business - Best Overall

Using the template based best overall graphic maker, PowerDirector 365 Business, you can quickly put out a lot of eye-catching graphic content for your business and social media marketing needs. Detailed Review >

Note: The mobile version of PowerDirector Business 365 is Promeo

PhotoDirector 365 Logo

2. PhotoDirector 365 - Best for Still Graphics

PhotoDirector 365 provides everything you need to produce excellent still graphics and photo animations. This application is so user-friendly that any skill level can use it to create dynamic visual content. Detailed Review >

Adobe Photoshop Logo

3. Adobe Photoshop - Best for Professional Designers

Adobe Photoshop is known in the industry as a top pick for professional graphic designers. The program allows you to work with pixel-based images designed for print, web, and mobile apps. Detailed Review >

What is a Graphics Maker?

A graphics maker is a design software or application that allows you to create or edit graphic projects. Typically they are either vector-based or raster-based. Vector graphics are made up of points, lines, curves, and shapes that are based on mathematical formulas. While raster images are made from pixels containing unique color and tone information. Because raster images are pixel-based, they are resolution-dependent, while vector images are not.

7 Best Graphic Makers for Social Media

1. PowerDirector 365 Business - Best Overall

PowerDirector 365 Business Interface

Compatibility: Windows

Overall Rating: 10/10

Graphics Making Rating: 10/10

Beginner-Friendly Rating: 10/10

Key Features

  • Thousands of templates
  • Ease of use
  • AI-Powered cut out tool

PowerDirector 365 Business is the top pick for the best graphics maker. It is incredibly user-friendly and intuitive and makes any beginner look like they have the ultimate design skills. You will have everything you need to make fantastic online graphics for social media.

You can easily click your way to fantastic content using their helpful Ad Designer. Simply select a template and customize it to your needs in minutes. There are photo and video-based templates, so you will have no problem making all your social content from one place. No need for a video and photo editor.

You can make more than online graphics with PowerDirector 365 Business, from intro videos to ads with their massive stock media inventory. There are over 8,000,000+ videos, photos, and music tracks provided by Shutterstock and Getty Images. As a result, you can create almost any piece of content you want within the software. Plus, you get 50 GB of cloud storage for all your projects.

Then there is a host of AI-powered editing tools and access to many plug-ins and effects. You'll have no problem finding the inspiration and features to create compelling social media content. No design experience is needed.

Reasons to Recommend

  • Unique template based design tool Ad Designer
  • AI powered editing and enhancement features
  • Tons of stock, plug-ins, and effects

With everything mentioned above, you can see how powerful PowerDirector 365 Business is! Download this awesome graphic maker for free below to see what you can create!

Note: The mobile version of PowerDirector Business 365 is Promeo


2. PhotoDirector 365 - Best for Still Graphics

PhotoDirector 365 Interface

Compatibility: Windows, Mac

Overall Rating: 10/10

Graphics Making Rating: 10/10

Beginner-Friendly Rating: 10/10

Key Features

  • AI-powered tools
  • Photo animation
  • Beginner-friendly guided modules

PhotoDirector 365 is our list's best photo and image-focused editing software. It has a unique combination of professional-level layer editing, easy-to-use guided tools, and excellent organization features all in one application. The intuitive user interface makes it possible to jump in and start editing right away. You can quickly touch-up photos, add animations, and apply stylized effects. Plus, it offers 360-degree photo editing and innovative video-to-photo creation tools.

The software includes DSLR and RAW format support, background music libraries for slideshow creations, and millions of stock images from Shutterstock and Getty Images. It is the best program on our list to create memes and animated GIFs. And cutting out objects and people has never been easier with AI object segmentation and content-aware removal.

While it doesn't have as many templates as PowerDirector 365 Business, PhotoDirector is a high-end photo editor with all the features a professional photographer and graphic designer would need but is simple enough for anyone to use.

Reasons to Recommend

  • Easy to Use
  • Make graphics, animations, and video-to-photo content
  • New monthly updates and content

Don’t miss out on creating excited social media content with PhotoDirector 365, download it now.


3. Adobe Photoshop - Best for Professional Designers

Adobe Photoshop Interface

Compatibility: Windows, Mac

Overall Rating: 9.5/10

Graphics Making Rating: 10/10

Beginner-Friendly Rating: 4/10

Key Features

  • Professional grade software
  • Advanced features
  • Superior layer editing

Everyone knows that Adobe Photoshop is one of the OG’s of graphic design. You have access to so many design tools, advanced layers, professional color grading, useful plug-ins, filters, textures, overlays, and actions you can take to level up your design skills.

Photoshop offers complete control of any image or photograph with advanced features so deep that they even allow you to merge photos. It offers full support for drawing tablets, advanced layers, and adding magical effects to any composition.

However, when a non-professional creative person thinks about Photoshop, many are immediately intimidated due to the complicated learning curve. The other major downside is the price tag. Photoshop will not be your cheapest option.

Pros
  • Universally accepted as an industry standard program
  • Works seamlessly with other Creative Cloud software and apps
Cons
  • Complicated learning curve
  • Very expensive subscription

4. Adobe Express - Best Online Tool

Adobe Express Interface

Compatibility: Web browser

Overall Rating: 8/10

Graphics Making Rating: 8/10

Beginner-Friendly Rating: 8/10

Key Features

  • Professional templates
  • Includes 2GB cloud storage

When you think about graphic makers geared for non-designers, Adobe Express does a great job of providing you with a plethora of professionally designed templates for social media channels and a healthy range of powerful editing tools.

With Adobe Express, you have everything you need to create social media graphics, flyers, logos, posters, advertisements, banners, business cards, and more. Projects are synced across the web and mobile apps, so you can work anywhere.

It may not be the best Adobe product for everyone as it is known to be far less powerful than the desktop version as well you may encounter pop-up menus you didn’t expect after you take certain actions in the program.

Pros
  • Editing features
  • File conversion
Cons
  • Limited features
  • Unnecessary pop-up menus show up after certain actions.

5. Canva - Best for Teams

Canva Interface

Compatibility: Web browser

Overall Rating: 8/10

Graphics Making Rating: 8/10

Beginner-Friendly Rating: 8/10

Key Features

  • Team collaboration
  • Ease of use
  • Professionally designed templates

The cool thing about Canva is how easy it is to use. You can access it via a web browser and quickly select graphic design templates made by professional designers

You can do more than work with still and motion graphic images with Canva, you can share your work with your team and collaborate on a project as well as plan and schedule your social media directly from the program.

Canva might not be the best product for those on mobile as it has it can be difficult to navigate on a phone. Also for professional graphic designers, you can’t download the “raw” file to your computer.

Pros
  • Share projects easily
  • Schedule posts
Cons
  • Limitation of templates
  • Cannot download “raw” file to your computer

6. Visme - Best for Large Brands

Visme Interface

Image from Satori Web Academy.

Compatibility: Web browser

Overall Rating: 7/10

Graphics Making Rating: 7/10

Beginner-Friendly Rating: 7/10

Key Features

  • Team collaboration
  • Growth metrics
  • Templates and stock photos

Visme can solve the stress around creating still and motion graphics by providing you with a broad selection of graphics templates and stock photos.

The most significant benefit Visme provides is the ability to collaborate and maintain brand compliance with all teams in your business. You can work on your creative project amongst your team, provide feedback, create infographics and data visualizations, and analyze growth metrics on your content.

This product may be overkill and excessively analytical for the typical creative and/or content creator.

Pros
  • Good for teams
  • Brand compliance
Cons
  • Overwhelming for the typical user
  • Free version includes their logo

7. Vista Create - Best for Pinterest Graphics

Vista Create Interface

Image from Marketing with WP.

Compatibility: Web browser

Overall Rating: 6/10

Graphics Making Rating: 6/10

Beginner-Friendly Rating: 6/10

Key Features

  • Still and animated graphic design templates
  • Basic editing tools

You can get started creating some good graphics if you have Vista Create. It’s affordable, and you get the basics of what you will need to put together still and animated graphics for your social media channels.

VistaCreate Starter free plan includes unlimited design downloads and access to 50K+ static and animated graphic design templates, as well as 1M+ royalty-free creative assets, background remover, and brand kit functionality.

Vista Create is an excellent graphics maker for its price, but it doesn’t cut it if you are looking for advanced cutting-edge editing and design tools. It’s also known to be a bit buggy, so you may encounter some hassle when editing and saving your work.

Pros
  • Starter graphic maker
  • Cheap
Cons
  • Basic Tools
  • Least Intuitive

Best Graphic Makers for Social Media Comparison Chart

Software OS Beginner-friendly Templates Motion Graphics Direct Social Media Uploading Download
PowerDirector 365 Business Windows Yes 10,000+ Yes Yes
Free Download
Secure Download
PhotoDirector 365 Windows, Mac Yes Yes Yes No
Free Download
Secure Download
Adobe Photoshop Windows, Mac No No Yes No Download
Adobe Express Web browser Yes Yes Yes No Download
Canva Web browser Yes Yes Yes Yes Download
Visme Web browser Yes Yes Yes No Download
Vista Create Web browser No Yes Yes No Download

PowerDirector 365 Business vs

OS

Windows

-

Beginner-friendly

Yes

-

Templates

10,000+

-

Motion Graphics

Yes

-

Direct Social Media Uploading

Yes

-

How to Make a Still Graphic for Social Media

Now let’s get started learning how to create a still graphic for social media using PowerDirector 365 Business. Follow the steps below:

  1. Open PowerDirector 365 Business and launch Ad Designer.
  2. PowerDirector Business - AdDirector
  3. From Photo-Based Templates, select a specific template you would like to customize.
  4. PowerDirector Business - Photo-Based Templates
  5. Use the Add Media button in your Editing Tools Menu by selecting Download Media from Shutterstock or Getty Images.
  6. Pick some media and resize, edit and crop your template to your liking.
  7. PowerDirector Business - Resize, Edit, Crop Media
  8. Click Add Text and/or Add Motion Graphics Title to customize to your preference.
  9. PowerDirector Business - Add Text/Motion Graphics Title
  10. Click Add Media to Import a Media File or Download Media from Shutterstock or Getty Images
  11. PowerDirector Business - Import a Media File
  12. You can have PowerDirector’s AI remove the background of your selected image.
  13. PowerDirector Business - remove image background
  14. After customizing all the features to your liking, select Produce to create your still graphic.

How to Make a Motion Graphic for Social Media

If you want to learn how to make a motion graphic with PowerDirector 365 Business, check out these steps below:

  1. Open PowerDirector 365 Business and launch Ad Designer.
  2. While on the Ad Designer screen, select Video-Based Templates from the menu on the top of the screen.
  3. PowerDirector Business - Video-Based Templates
  4. Select your preferred template.
  5. Select Replace Background Media then Download Media from Shutterstock and iStock by Getty Images… to find stock content to use for your template.

  6. Go through the editing icons at the bottom of the screen. You can click the various icons to edit Template Duration, Replace Background Music, Import Media, etc.
  7. PowerDirector Business - AdDirector editing tools
  8. After you select the media that you would like to use, click Produce and click on Resolution to choose your film resolution preference.
  9. PowerDirector Business - Choose Video Resolution
  10. Click Produce to create your video for sharing on social media.

Download the Best Graphic Maker for Social Media for Free

To recap, not everyone that needs to post content has the time and resources to hire a graphic designer. Without design skills, making your own original content is a hassle and time-consuming. You can cut down on stress and anxiety by using the best overall graphic makers out there, PowerDirector 365 Business and PhotoDirector 365. You can ease your worries and workload by utilizing their straightforward design with access to thousands of templates, AI tools, and effects to create excellent visual content.

Download both for free to see which best suits your needs.

Note: The mobile version of PowerDirector Business 365 is Promeo

Graphic Maker for Social Media FAQ

1. Can I Create a Custom Graphics Template for Social Media?

You can easily create a custom graphics template for social media with PowerDirector 365 Business. Open Ad Designer, select a photo-based or video-based template, customize it, then Save for future use.

2. What Features Should I Look For in a Graphic Maker for Social Media?

The top five features you should look for are

  1. Variety of templates
  2. Stock photos, and music
  3. Easy to use software or application
  4. Latest format support
  5. Frequently added new features and effects

If you’re looking for a video maker with video templates that checks all of these boxes, we recommend PowerDirector 365 Business.

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