McDonald's CEO went viral for Questionable Way of Eating Burger
A short clip of the McDonald’s CEO tasting the new Big Arch burger has recently gone viral online. In the video, the executive appears slightly hesitant while taking a bite, sparking countless memes and reactions across TikTok, X, and Instagram.
In this article, we’ll explain what the McDonald’s CEO burger meme is, why the video went viral, and how you can join the trend yourself easily with a video editing tool.
- What Is the Viral Video of the McDonald’s CEO Eating a Burger?
- Why Did the McDonald’s CEO Eating Burger Video Go Viral?
- How to Recreate the McDonald’s CEO Burger Video
- FAQ About the McDonald’s CEO Eating Burger Meme
What Is the Viral Video of the McDonald’s CEO Eating a Burger?
The McDonald’s CEO burger testing video becomes viral, but it actually comes from a promotional video where the company’s chief executive tries the new Big Arch burger, a menu item designed to showcase a larger, premium-style sandwich. As the CEO gingerly inspects the burger before biting, his seemingly hesitant body language has stolen the spotlight. The clip hasn't just gone viral; it has ignited a fast-food beef and spawned countless hilariously awkward meme recreations.
Why Did the McDonald’s CEO Eating Burger Video Go Viral?
In the burger testing video, the expression of McDonald’s CEO looked both polite and slightly reluctant; online audiences quickly reimagined the moment through a lens of relatable humor, turning the clip into perfect meme material.
Several other facters also helped the clip spread quickly online:
- Relatable facial expression
Viewers immediately recognized the expression of hesitation mixed with professionalism, which made the clip easy to turn into memes.
- Corporate irony
There’s inherent humor in seeing a CEO publicly testing their own product, especially when the reaction isn’t enthusiastic (at all).
- Meme remix culture
Following the original video, people are eager to mimic and recreate the funny moment with:
∘ Reaction captions
∘ Relatable situations
∘ Dramatic performance
This created a second wave of viral content that pushed the meme even further.
Lately, an older clip of CEO Chris Kempczinski eating McDonald's Quarter Pounder has resurfaced, reigniting the viral trend and sparking a new wave of online discussion.
In that video, viewers noticed the CEO appeared to hold the food in his mouth without swallowing after taking a bite. Many joked that he looked like a squirrel storing food in its cheeks, a comparison that quickly turned the moment into a viral meme and intensified the debate over his unusual eating behavior.
How to Recreate the McDonald’s CEO Burger Video
If you want to join the trend, you can easily create your own version by recreating the iconic moment. We'll show you step by step of how you can make a funny burger testing video with an AI video editor like PowerDirector.
With a strong video editor app, you can either film and edit your content with ease, or effortlessly recreate the performance using AI with no acting practice needed!
Mimic & Remix the CEO Burger Eating Video
- Lauch PowerDirector App
Start a new project. We recommend vertical 9:16 format.
- Record Your Performance
Film yourself doing a dramatic burger testing, with reluctant and unpleasant facial expressions (while keeping it together).
- Add Captions/Subtitles for Impact
Add captions for related situations or funny comments to show personality and humor.
Use clear subtitles and sync precisely with your voice for comedic timing; this is super easy to achieve using PowerDirector's Auto Subtitles feature.
- Export and Post
Share your creation to TikTok, Instagram Reels, or YouTube Shorts and add trending hashtags related to the meme for exposure.
Recreate the “McDonald’s CEO eats McDonald’s” Meme with AI
Eager to join the trend but want to skip the practice? PowerDirector has you covered. With its Character Motion Swap feature, you can recreate the exact video with AI in no time.
- Lauch PowerDirector app and tap the Chatacter Motion Swap feature.
- Upload your photo and the referece video — in this case, the “CEO eating burger” video.
- Choose a mode and tap Generate.
- Export and share your version of “McDonald’s burger testing” video to social media and join the trend!
Create memes and funny videos effortlessly with PowerDirector now!
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FAQ About the McDonald’s CEO Eating Burger Meme
The current CEO of fast food chain McDonald’s is Chris Kempczinski. He has led the company since 2019. As the head of one of the world’s largest fast-food chains, he frequently appears in promotional campaigns and company announcements, including product launches such as the Big Arch burger.
The CEO has mentioned in interviews that he does eat McDonald’s food, often when visiting restaurants or during product testing sessions.
In the promotional video for the Big Arch burger, the CEO comments on the ingredients and quality of the product while trying it on camera. The moment became viral mainly because of his slightly hesitant reaction while taking a bite, which viewers turned into memes.
The billionaire most often associated with eating McDonald’s frequently is Warren Buffett. The investor has publicly shared that he often buys McDonald’s breakfast based on how the stock market is performing that morning.
The Big Arch is a newer McDonald’s burger designed as a larger, premium-style sandwich featuring multiple beef patties and signature sauce.
